Tuesday 28 September 2010

Q&A With the Great Allens of Mayfair


In light of the British Food Festival, we thought we would give our readers an insight into the brains behind the fantastic butchers: Allens of Mayfair. All of the meat served at The Lonsdale comes from these guys; we know that their product is top notch, but lets hear it from the horses mouth, (no – they don’t sell horse meat!)

Lonsdale - For a shop that has such a long history, was it daunting to take over and re-build?

Allens of Mayfair - We tidied it up; we didn’t re-build it as such. We gave it a new floor and ceilings, but nothing major.

L - We Brits are mostly a meat loving nation, and we have some great traditions. What is your favourite way of cooking beef?

A - My favourite way of cooking beef is to pan-fry and then grill it. For a fillet steak – literally two minutes on each side.

L - Which meat do your customers most like to buy? And can you say why this is?

A - Everything. Lamb, beef – we’re heading into game season so we are selling a lot of grouse, mallard and pheasant is very popular. It’s seasonal popularity more than anything else.

L - Over the years we’ve found that some cuts / types of meat rise and fall in popularity; is there anything missing from today’s market that you’d like to see make a comeback?

A - They are all making a comeback. Braising meats such as oxtail and lamb shank are coming back in.

L - We guess that over the years you have both consumed a mass amount of meat, but besides the usual, what’s the craziest you’ve eaten?

A - Lamb testicles. I got conned into eating it by a chef who told me that it was scampi. I quickly realised that it wasn’t!

L - Tell us more about your butchery classes?

A - We run the butchery classes every Wednesday from 1 – 2.30. It’s £100 a session – but you get five different cuts of meat and then you get to take it home. It is very popular – it is fully booked until December – a lot of people buy it as a Christmas present or birthday present.

We can’t really add much after lamb’s testicles…


Now that you know a little bit more about the minds behind the guys that provide us with our top quality meat, the next time you tuck into your steak or a burger, think about joining the top butchers at Allens – maybe it’s time for a butchery class…

For further information on Allens of Mayfair, visit their website http://www.allensofmayfair.co.uk/ or say hello on twitter - @allensofmayfair.





Wednesday 15 September 2010

Whisky Masterclass


A huge thanks to all that joined us on our whisky masterclass last night; we hope that you had a great time and didn't find it too hard to get up for work this morning.

We had a bunch of very inquisitive & eager tasters, but the evening was such a success thanks to the host Neil, whose knowledge and passion for whisky created an entertaining evening for all.



Here's Neil’s fantastic whisky blog; it's definitely worth a read
http://www.caskstrength.net/


We mustn't forget the cause of the evening, and that was to raise money for Jewish Child's Day (JCD). These guys put great effort into the evening, and we are glad to have played a part in contributing to such a great charity.

Friday 10 September 2010

The Lonsdale Buck

So far September has been a pretty miserable month in London with tube strikes and the on/off rain showers, so we have decided to help you start the weekend with a spring in your step by making a little video showing how to make our beloved Lonsdale Buck. Hope you enjoy, and we'd love to hear from you if you give it a go.



Come say hello to us on Facebook - www.facebook.com/thelonsdalelondon

Wednesday 8 September 2010

Whisky Masterclass

Want to taste some of the world’s best whisky and raise money for charity at the same time?

You should…and if you do, then we’d love to invite you a fantastic whisky tasting masterclass at The Lonsdale at 7.30pm on 14th September. Hosted by a top whisky expert from Diageo, you will have the opportunity to sample some of the best whiskies including: Dalwhinnie, Talisker, Caol Ila and Glenkinchie. All proceeds from the night will go to the Jewish Children’s Day charity, so after tasting some top tipple, you can feel good about yourself for your journey home.

For more information and details of exactly what you will learn on the night, check out the advert below.

Tickets cost £30 which includes a welcome whisky sour when you arrive. To book tickets, please email info@jcd.uk.com or call 0208 446 8804